Our story

What started as a school project has grown into a passion.

Who we are

Let us introduce ourselves: We are Niek Heinen and Jordi Knuever, Founders of the Cupidoos company. As you have probably already seen from the title, this idea originated from a school project for the HAN in Nijmegen. We as students started here with the mission to improve relationships.

The start-up of this company

Starting a business is not just something, it involves a lot of responsibility. Both towards the customer and yourself. We experienced the entire process from start to finish with trial and error. Of course, we as students have had an advantage with this. We have had excellent guidance from a skilled group of teachers to ensure that we avoid the most common beginner mistakes.

What we stand for:

Healthy relationships

Not to be missed, of course, healthy relationships. We as 'Cupidoos' try to contribute to the happiness of couples in their relationship by making original and playful (gift) packages. We try to convey this in a fun way in our marketing.

Value creation

It is of course difficult for a company to exist without creating value. In addition to putting together handmade packages, we try to represent an equal, if not better, value in our packages compared to individual products from our competitors.

We cannot take discounts into account.

Transparency

At Cupidoos we find it very important to be transparent about our business operations towards the consumer. For example, we will openly communicate about any difficulties, achieved milestones, and where possible cost prices.